How to Attract All Types of Supporters and Donors For Your Next Fundraiser

April 5, 2022

car wash fundraiser

When it comes to running a fundraiser, you want to make sure that you can attract as many supporters and donors as possible. With online giving growing by 12.1% over the past year, you’ll want to ensure your group captures all types of supporters and meets your fundraising goals. 

So, how can you make sure that you’re attracting various groups of donors and supporters when they all have various interests and motivations? The short answer: offering variety.


The Motivation Behind Giving

Did you know that 80% of people prefer something for their donation, whether that’s an event or product, whereas 20% will just give without expecting something in return? So when you’re trying to maximize your fundraising goals, you don’t want to have to turn away business.

The great news is that you don’t have to. In fact, you can offer various products, events, or services through MoneyDolly, ensuring that you’ll attract a wide range of supporters, whether they want something in return for their donation or not.

What’s more, by using a fundraising site like MoneyDolly, instead of alternative crowdfunding sites, you can also offer different types of giving experiences that cater to various donor types. This is the key way to avoid supporter burnout: by mixing it up from one fundraiser to the next. When your group is able to present unique offerings for each fundraiser, it makes it more fun and exciting, not monotonous.

One Fundraiser – Endless Offerings

With MoneyDolly, there are three primary ways that groups can fundraise, and MoneyDolly caters to and facilitates each type. This includes:

Collecting Donations

Collecting donations is the most popular and well-known form of fundraising. And with MoneyDolly, it’s easier than ever to do so. Just create a campaign, set your fundraising goals, and share your campaign page with your supporters. It’s that simple! This allows your supporters to give as much as they want towards your group’s goals and mission in a simple and straightforward way.

Running Events

Another great way to fundraise is by running events. This could be anything from a bake sale to a car wash or even a gala! MoneyDolly can help your group run these types of events by providing you with a platform to promote and sell tickets to your event. The most common events you can run through MoneyDolly includes:

1. Live Events
Live events are perfect for groups who can sell tickets to their performances, showcase, games, or any other competitive event such as football games, basketball games, baseball games, live theatrical performances, or any other occasion. You can even customize each tier level and allow supporters to purchase the package that’s right for them.

For example, your group can split up the tiered pricing depending on the seat chart or location in the venue. The closer to the action, the more expensive the ticket! This is a great way to not only fundraise but also offer your supporters a unique and memorable experience they’ll be sure to enjoy and want to come back for.

2. Service Events
There may be times when your group wants to run an event that’s less about entertainment and more about providing a service. That’s where service events come in! Service events are perfect for groups who want to offer their time and services to the community, such as cleaning yards or even running a car wash. Again, each group can set different tier prices to match the level of service they’re going to provide.

For example, if your group is running a car wash, they may choose to offer multiple packages, ranging from a simple car wash to a more detailed cleaning, depending on what the supporter is willing to pay.

3. Hosting Events
Last but not least, hosting events is a great way to fundraise, especially if your group has a lot of creative ideas! This type of event is perfect for groups who want to offer their supporters a one-of-a-kind experience that they won’t be able to find anywhere else, such as running a banquet, bake sale, prom, fun run, or any other type of event that would be interesting to supporters.

For example, your group could host a murder mystery dinner theater or even a gala! This is a great way to not only fundraise but also offer your supporters a unique and memorable experience.

Selling Products

In addition to the three primary types of events, your group can also fundraise by selling products! This is perfect for groups who want to offer their supporters a tangible good or service in exchange for their support. This could be anything from t-shirts to cookies!

Whether you want to sell your own products like homemade candles, t-shirts, or even the neighbor’s fresh oranges, you can easily do so through the MoneyDolly platform. However, if you want a more elevated, hands-off experience, you can use high-quality products at no risk from our trusted partners.

Not only does this allow you to choose from a wide variety of products to sell to your supporters, but it ensures that your group doesn’t have to manage the procurement or fulfillment of the product. Instead, you can focus on what’s important – your group!

Creating Fundraisers That Stand Out From The Rest

As experts in the field of fundraising, we know how to ensure your fundraising campaign is a success and maximize the support for your group. Whether you’re looking to run a live event, service event, or selling products, we can help your group run these types of events by providing you with a platform to promote and sell tickets to your event.

But what makes us different from other fundraising platforms or alternative crowdfunding sites you can find on the internet? We offer a few key features that set us apart from the rest:

  • A customizable app and web page designed so your group can seamlessly share and track its progress along the way
  • A wide variety of products to choose from, with no risk and only the cost of the product
  • A team of experts passionate about fundraising and supporting groups like yours!

What are you waiting for? Start your group’s fundraiser today with MoneyDolly! To get started, request a free demo with our fundraising experts to get $100,000,000 worth of fundraising advice!

Damion Smith-profile 2

Damion Smith

Founder and CEO

Prior to starting MoneyDolly, Damion spent the last 25 years helping teams, schools & organizations raise money while growing multiple companies across the country. He has served in many capacities including Sale Representative, Sales Manager, Senior VP of Sales & President.