Key information you’ll find in this article:
- Deliver on the reason why supporters participated. Let them know a difference was made & goals were reached.
- Keep your product inventory exciting! Switch things up.
- Say thank you!
When it comes to youth sports and other youth group fundraising, it’s important to keep your donors/supporters engaged and excited about the cause. However, this can be difficult when you’re constantly asking for donations. Let’s discuss some tips on how to avoid burnout amongst your supporters, and keep them happy to support future fundraising efforts!
So, how can you avoid burnout amongst your supporters?
One way to avoid fundraising burnout is to keep your supporters updated on how their donations are making an impact. Supporters are giving their money for that very reason – to support! So, this is a vital part of your big picture. Keep them aware of what their support is doing and where their money is going. Be sure to send out regular updates and real stories. This will help them feel connected to the cause of the fundraiser, validate their generosity, and be more likely to participate in future endeavors. Even if it seems small, (i.e. $25 for carmel corn to support a team or music group) people love seeing what their investment into another’s life is doing. It’s a great way you pull on the heart strings!
Another way to keep your supporters engaged is to switch things up every once in a while. This keeps things interesting! Supporters can tend to get bored when it’s the same thing all the time. When you switch things up and it’s not just the mundane all the time, they become more intrigued. This can include what products you’re selling, what types of events you’re putting, and many other things that go into the fundraising process.
Finally, be sure to show your appreciation for your supporters’ generosity. A simple thank you goes a long way, and lets them know that their donations are making a difference. This will help to build a strong relationship between you and your supporters, and keep them coming back year after year. A simple “thank you” can go a long way in making someone feel appreciated. You could also send small gifts, or host events where they can learn more about the work that you’re doing.
Why is it important to stay consistent with this?
It’s important to stay consistent with your fundraising efforts in order to build a strong relationship with your supporters. If for example, you’re changing up the projects you’re fundraising for, or how you’re using their financial contribution, it can be confusing and frustrating for supporters. They want to know that their money is going to a good cause, and that their contributions are not being used recklessly. Be clear up front, and do your part to deliver as promised.
Why do people get burnt out from fundraisers?
As discussed, there are a few reasons why people may get burnt out from fundraisers. They may feel like they’re being constantly asked for money. Also, they may not see the impact of their donations. And last, they may not feel appreciated for their contributions. That’s why using an effective native app along with proven processes is so effective and helps to decrease burnout. Check out more tips from fundraising specialists on raising money and how this can help avoid burnout.
How MoneyDolly Helps
MoneyDolly does an amazing job at managing supporter information and reports in an orderly manner, therefore, making it a much smoother process for the fundraising team to stay up to date and aware of who is contributing what to the fundraiser. With the “donation as a product” feature, this allows customers to truly JUST support and not feel pressured to purchase a product that they might simply feel they don’t need. On the other hand, most supporters prefer to get something in return, so a great product selection and user interface are critical.
MoneyDolly is a Utah based company with over 50 combined years of youth fundraising experience, face to face with coaches and group leaders. MoneyDolly does not require any cash up front. Successful fundraisers can be started in a matter of just a few minutes. MoneyDolly has already raised over $25 million for youth and adult leaders around the country. You can learn about MoneyDolly and even start your own fundraiser immediately at www.moneydolly.com.